Plan Builder
PLAN BUILDING

Build patient plans and business plans the way eye care actually works.

Start from scratch or accelerate with a library of hundreds of pre-written benefits and more than 100 plan templates across every applicable area of eye care. Customize structure, coverage, and limits without forcing your practice into a rigid model.

PATIENT PLANS

Flexible care. Stronger retention.

Patient plans give practices the flexibility to serve individuals, families, or child-only members with predictable pricing and accessible benefits. More than a payment option, they keep patients connected to your practice year-round, strengthening relationships, improving retention, and creating steady engagement that supports long-term growth.

BUSINESS PLANS

Group partnerships. Recurring growth.

Business plans allow practices to partner with local employers and organizations to offer predictable eye care benefits to their teams. Instead of relying on traditional vision plans, practices gain access to larger patient groups, build stronger community relationships, and create consistent recurring revenue that fuels sustainable long-term growth.

YOUR PLANS, YOUR WAY

Build, price, customize, launch — in a clean guided flow.

Five steps. 24-hour review. Applied to your contract. Edit anytime.

01

Basics

Name your plan, set term length, choose display options, and pick plan type.

02

Pricing

Set adult, child, and employee pricing, then add patient share (co-pays).

03

Benefits

Build benefits from scratch or pull from the benefit library to move faster.

04

Custom terms

Add rules so your plan behaves exactly the way you want.

05

Review & submit

Submit for a 24-hour review. We apply it to your contract. Edit anytime.

Plans are editable anytime. Submissions are reviewed within 24 hours and applied to your contract.
100+ expert-built plan templates

Start with a proven plan and make it yours.

Choose a template that matches your practice, duplicate it, and customize benefits and pricing in minutes. Everything stays editable.

Why templates matter

Stop starting from zero.

Every template is a launch-ready structure built around real practice scenarios and the conversations your team has every day. Pick one and you instantly have a clear foundation, then refine it as much as you want.

How practices use them

Launch now, evolve later.

Start with one plan today. Create it for families, contact lens patients, myopia management, dry eye packages, or employer groups. Grow into tiers and add-ons.

Templates rotate continuously above. What you are seeing is a small sample of what is available.
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DirectOD Vision Membership Plans are NOT insurance. Members pay a monthly or annual fee directly to participating eye care providers in exchange for access to discounted services, benefits, and product savings as outlined in the provider’s custom membership plan. Members are responsible for paying their provider directly for any services or products received beyond the plan’s benefits. Plan features, pricing, and savings may vary by provider and location — please refer to your provider’s specific plan terms for full details. Vision membership plans offered through DirectOD do not qualify as insurance under the Affordable Care Act and do not satisfy minimum essential coverage requirements. DirectOD is not an insurance company, and does not pay or reimburse providers for services rendered. DirectOD exclusively supports eye care and does not operate in any other medical field or acknowledge outside industry technologies attempting to operate in the eye care industry. For questions regarding your plan, please contact your participating provider.
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